Overview
Sr. Product Manager, Retention Jobs in Gaithersburg, USA at Grüns
We’re so happy you’re here! Thank you for checking our job out and we hope to have the chance to meet you in our interview process!
About the role
We’re looking for a Sr. Product Manager, Retention to own and evolve the systems that power our direct‑to‑consumer subscriber experience at Grüns.
This role will serve as the primary owner of our subscription platform and the broader subscriber experience across our ecosystem. The goal is simple but ambitious: make subscribing to Grüns the most compelling way to engage with our brand — delivering a premium, membership‑like experience that goes far beyond convenience or discounts.
You will lead the strategy, experimentation, and day‑to‑day optimization of subscription touchpoints, including cancellation flows, subscriber perks, portal experiences, and rewards. This role will also play a key role in shaping and building our loyalty and rewards program so that it works seamlessly with subscriptions to drive engagement, repeat purchase, and long‑term customer value.
Reporting into our Director of Retention & Lifecycle – this is a highly cross‑functional role that partners closely with Retention, Ecommerce, CX, Product, and Engineering teams.
This role is part of our remote HQ! We have a fully remote, high‑trust work environment – and also come together on a biannual basis for amazing off‑sites where we can connect IRL.
In this role, you will:
- Own the strategy, optimization, and day‑to‑day management of our subscription platform (SKIO), including subscriber flows, cancellation experiences, LTO setups, and subscriber management features
- Continuously improve the subscriber experience across the account portal and subscription lifecycle, identifying friction points and opportunities to increase retention and satisfaction
- Develop and help launch a differentiated loyalty and rewards program that complements the subscription experience and strengthens long‑term customer engagement
- Design and test subscriber benefits including milestone rewards, exclusive perks, wellness partnerships, and other membership‑style incentives
- Partner with Ecommerce and Lifecycle teams to build and execute a testing roadmap across subscriber and loyalty touchpoints
- Optimize cancellation and save strategies to improve save rate while protecting long‑term customer value
- Help define how loyalty, rewards, and subscription work together to create a cohesive membership‑style value proposition
- Analyze subscriber and loyalty behavior using cohort analysis, repeat purchase patterns, and LTV insights to inform future improvements
- Serve as the internal subject matter expert on subscription performance, subscriber economics, and loyalty engagement
- Collaborate with technical and product partners to implement complex subscriber flows and logic within SKIO
- Help shape the long‑term vision for a unified subscription and rewards experience across the Usnacks ecosystem
We’re looking for someone who:
- Has 5–8+ years of experience in subscription growth, retention, lifecycle, loyalty, or monetization roles
- Has direct experience operating subscription platforms such as SKIO, Recharge, or similar tools
- Is comfortable configuring and managing complex subscriber flows inside subscription platforms
- Has experience launching or managing loyalty or rewards programs that drive incremental engagement or repeat purchase
- Brings a strong analytical mindset and experience working with cohort analysis, retention metrics, and LTV modeling
- Has experience improving subscription retention, cancellation flows, or subscriber engagement
- Is comfortable operating cross‑functionally across ecommerce, lifecycle marketing, CX, and product teams
- Understands the economics of subscription businesses and how retention programs influence long‑term growth
Approach to the role:
- You think about subscriptions like a product, not just a marketing channel.
- You see loyalty as part of a broader membership experience rather than a standalone program.
- You are highly strategic but deeply execution‑oriented, able to translate ideas into experiments, flows, and improvements.
- You are obsessed with understanding customer behavior and what truly drives retention and engagement.
- You are comfortable navigating complex systems and problem‑solving within software platforms.
- You think commercially and understand the impact retention programs have on LTV and margin.
- You are collaborative, proactive, and confident operating in ambiguous environments.
Compensation & Benefits
At Grüns, we’re committed to providing a competitive total compensation package — grounded in market data that considers our size, stage, industry, and location. For this role, the base salary range is $130,000-$150,000 depending on experience, paired with a comprehensive benefits package designed to support the well‑being and growth of our team.
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Title: Sr. Product Manager, Retention
Company: Grüns
Location: Gaithersburg, USA
Category: